Ask about term life insurance coverage that is as unique as you are, that you can customize as your life changes.
Tailor your insurance with an advisor
An advisor can help create a personalized insurance plan that meets the needs of you or your business.
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It provides lower cost insurance protection that can fit your budget and needs for as long as you need it.
The payments you make, called premiums, are set at an initial low cost and won’t change during that period. If you die while you’re covered, the person (or people) you've chosen receives a tax-free payout1.
Description: This animated video introduces a character named Amira to help illustrate how term life insurance can meet your budget and needs.
Narrator: We all have someone or something worth protecting.
Description : Amira stands outside with her husband and daughter.
Narrator: A family, a home, a business.
Description: Three graphics enter frame illustrating a family of three, single-story home and small business.
Narrator: Canada Life My Term™ life insurance provides protection tailored to your needs and what you can afford.
Description: A shield graphic enters frame. The family, home and small business graphics move within the shield.
Narrator: An advisor can help you figure out how much insurance coverage you require, and
Description: A form field appears to show a coverage amount of “$500,000.” Amira’s hand enters frame and presses a plus button beside the field. Her coverage increases to “$650,000.”
Narrator: the length of your term – any number of years from 5 to 50.
Description: Cut to bar graph displaying length of “MyTerm” coverage from 0 to 50 years. The bar begins at 5 and counts up to 50. Amira’s hand enters frame to choose a 6-year initial term.
Narrator: Payments will stay the same over the entire chosen term for easy budgeting.*
Description: Cut to Amira outside, sitting on the porch of her home, looking at her phone. Her daughter passes by, riding a scooter. She receives a notification that her insurance payment has been received. A legal line appears: *Payments stay the same as long as you make required insurance payments.
Narrator: When the initial term ends,
Description: An outline of a circle labelled “Initial term” appears to show the progression of time. A dollar sign is displayed in the middle of the circle. The circle fills in to complete the initial term.
Narrator: your coverage automatically renews each year.
Description: The circle continues to fill in again as the “Initial term” label switches to “Year 1 renewal” and the dollar sign grows slightly bigger. The renewal completes and continues for “Year 2 renewal” and “Year 3 renewal. The dollar sign continues to grow.
Narrator: If your needs change, you have options.
Description: Cut back to the MyTerm bar graph displaying Amira’s 6-year initial term.
Narrator: You can extend your coverage to a longer term
Description: The bar continues, counting up from 6 to 16 years.
Narrator: or convert it to a permanent insurance policy.
Description: The bar continues to span across the frame, transforming into “Permanent” insurance and “Lifetime” coverage.
Narrator: If you die, term insurance can be used to pay debts,
Description: Cut to Amira’s hand passing an envelope to her husband.
Narrator: like a mortgage,
Description: A graphic enters frame illustrating the cost of a single-story home.
Narrator: cover final expenses,
Description : A second graphic enters frame illustrating a small plant to indicate leaving a legacy.
Narrator: provide future income to your family,
Description: A third graphic enters, illustrating a family of three.
Narrator: or even help keep a business running.
Description: The last graphic is added to illustrate a small business.
Narrator: Canada Life My Term life insurance helps you protect what matters most.
Description: Cut to Amira, playing with her daughter in her living room, while her husband reads a book.
Narrator: Connect with an advisor to see which options work best for you.
Description: Text “Connect with an advisor to see which options work best for you” appears with Canada Life logo and legal line: Canada Life and design and Canada Life My Term are trademarks of The Canada Life Assurance Company. canadalife.com 1-204-946-1190
Description: This animated video introduces a character named Amira to help illustrate how term life insurance can meet your budget and needs.
Narrator: We all have someone or something worth protecting.
Description : Amira stands outside with her husband and daughter.
Narrator: A family, a home, a business.
Description: Three graphics enter frame illustrating a family of three, single-story home and small business.
Narrator: Canada Life My Term™ life insurance provides protection tailored to your needs and what you can afford.
Description: A shield graphic enters frame. The family, home and small business graphics move within the shield.
Narrator: An advisor can help you figure out how much insurance coverage you require, and
Description: A form field appears to show a coverage amount of “$500,000.” Amira’s hand enters frame and presses a plus button beside the field. Her coverage increases to “$650,000.”
Narrator: the length of your term – any number of years from 5 to 50.
Description: Cut to bar graph displaying length of “MyTerm” coverage from 0 to 50 years. The bar begins at 5 and counts up to 50. Amira’s hand enters frame to choose a 6-year initial term.
Narrator: Payments will stay the same over the entire chosen term for easy budgeting.*
Description: Cut to Amira outside, sitting on the porch of her home, looking at her phone. Her daughter passes by, riding a scooter. She receives a notification that her insurance payment has been received. A legal line appears: *Payments stay the same as long as you make required insurance payments.
Narrator: When the initial term ends,
Description: An outline of a circle labelled “Initial term” appears to show the progression of time. A dollar sign is displayed in the middle of the circle. The circle fills in to complete the initial term.
Narrator: your coverage automatically renews each year.
Description: The circle continues to fill in again as the “Initial term” label switches to “Year 1 renewal” and the dollar sign grows slightly bigger. The renewal completes and continues for “Year 2 renewal” and “Year 3 renewal. The dollar sign continues to grow.
Narrator: If your needs change, you have options.
Description: Cut back to the MyTerm bar graph displaying Amira’s 6-year initial term.
Narrator: You can extend your coverage to a longer term
Description: The bar continues, counting up from 6 to 16 years.
Narrator: or convert it to a permanent insurance policy.
Description: The bar continues to span across the frame, transforming into “Permanent” insurance and “Lifetime” coverage.
Narrator: If you die, term insurance can be used to pay debts,
Description: Cut to Amira’s hand passing an envelope to her husband.
Narrator: like a mortgage,
Description: A graphic enters frame illustrating the cost of a single-story home.
Narrator: cover final expenses,
Description : A second graphic enters frame illustrating a small plant to indicate leaving a legacy.
Narrator: provide future income to your family,
Description: A third graphic enters, illustrating a family of three.
Narrator: or even help keep a business running.
Description: The last graphic is added to illustrate a small business.
Narrator: Canada Life My Term life insurance helps you protect what matters most.
Description: Cut to Amira, playing with her daughter in her living room, while her husband reads a book.
Narrator: Connect with an advisor to see which options work best for you.
Description: Text “Connect with an advisor to see which options work best for you” appears with Canada Life logo and legal line: Canada Life and design and Canada Life My Term are trademarks of The Canada Life Assurance Company. canadalife.com 1-204-946-1190
Canada Life and design and Canada Life My Term are trademarks of The Canada Life Assurance Company.